ABOUT US
AN Athlete
Who Gets It.
Built by someone who's lived through the struggle — not just studied it
OUR MISSION
Built for Real Life Situations
Founded in 2018, Elite-Smart Athletes was created to help athletes of all levels be the best version of themselves by providing them with the knowledge and support they need to optimise their performance in-game and beyond.
There are multiple factors that contribute to holistic athlete development and Elite-Smart Athletes aims to weave them together in order to build well-rounded athletes, no matter their level of skill or athleticism.
The name “Elite-Smart” is a play on words from the phrase “street-smart”. A street-smart person knows how to navigate the realities of life and an Elite-Smart Athlete will know how to navigate the realities of athlete life.
Meet the Founder
Tolu Oyewusi
Founder
I’ve faced multiple obstacles in my athletic career, such as suffering patellar tendinopathy for 10+ years, not knowing how to transition from amateur to professional athlete, and limited access to basketball facilities & trainers whilst growing up in England.
I’ve been training players since I graduated university in 2017 and have always kept my experiences in mind when developing my methods.
Additionally, I’ve gained qualifications in Basketball, Sports Performance, Sports Psychology, Law, and Marketing so that I can help athletes optimise their performance in-game and beyond.
Ex Semi-Pro Player — NM3 France
Level 4 Strength & Conditioning Coach — Strength and Conditioning Education
Level 2 Basketball Coach — Basketball England
Integrated Speed, Agility & Quickness Training — NASM
Integrated Balance Training — NASM
LLB Law with French · LLM Law, Business & Management · PGDip Legal Practice
OUR MISSION
The Elite-Smart
Approach
🚀
Athleticism
Quick ain't fair - you need to express force efficiently to play any sport, so we help you build a solid foundation of speed, power, and strength
🦿
Durability
Best ability is availability - you can't play sports if you're always hurt, so we develop your injury resilience and longevity for life outside/after sports
🧠
MENTAL
Mind over matter - your athleticism means nothing if you always fold under pressure, so we integrate mindset and mentality training into the physical work
Holistic Basketball Performance Training.
Est. 2017
Training
BUSINESS
LEGAL
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All Rights Reserved.